1. High-value users: determine 80% of private domain revenue
In the Telegram private domain, it is often a small number of high-value users that really bring benefits. They have strong spending power, quick decision-making, high repurchase rates, and low complaints. Traditional extensive operations cannot identify such users, resulting in a waste of resources. With the help of AI three-dimensional screening, high-value users can be easily located from massive data.
2. Three-dimensional screening system: membership + activity + portrait
The AI three-dimensional screening system judges user value from three core dimensions.
First, in the membership dimension, Telegram paid members are prioritized, as these users have a stronger willingness to consume;
Second, the active dimension targets highly active and high-frequency online users in the past 7 days to ensure effective immediate access;
Third, the portrait dimension uses AI to identify gender, age, avatar, and race authenticity to match the target group. The intersection of the three is a high-value user.
3. Practical steps for AI to locate high-value users
Use AI tools to quickly locate high-value users.
The first step is to import account data and complete basic cleaning;
The second step is to enable three-dimensional screening: member detection, activity classification, and portrait recognition;
In the third step, AI automatically scores and sorts to mark the Top high-value users;
The fourth step is to establish an exclusive pool of high-value users and operate them independently.
4. Exclusive operation strategies for high-value users
Differentiated operations must be adopted for high-value users selected by AI.
The first is priority access, and notification of new products, benefits, and activities as soon as possible;
The second is exclusive services, providing one-on-one consultation, faster response, and better policies;
The third is in-depth cultivation, enhancing trust through high-quality content and increasing repurchase and fission;
The fourth is risk protection, avoiding excessive marketing and maintaining long-term and stable relationships.
5. Practical effects brought by three-dimensional screening
After using AI three-dimensional screening, companies usually achieve significant improvements: increased private chat response rates, increased event participation rates, reduced conversion costs, and increased unit price and repurchase rates. Although the high-value user pool is small, it can contribute most of the performance and is the most worthy core asset to invest in the cross-border private domain.
It is a common choice for all professional teams to complete rational screening before actually reaching users.
Editor abcheck has a lot of experience, welcome to communicate with me, click to contact @ws383